Adam Mosseri, the head of Instagram, has announced the introduction of a new feature that allows users to add tags to their posts, similar to hashtags on Twitter/X. Starting from its testing phase in Australia last month, the tag system of Threads can now be used worldwide. This feature allows users to categorize their posts and make it easier to find conversations on a specific topic, much like hashtags. However, the main difference is that only one tag or topic can be added to each post.
To add a tag, users simply need to type “#” followed by the desired topic. One unique aspect is that users can include spaces and special characters when displaying the tag, unlike on Twitter/X where the tag is shown as a link without the “#” symbol.
According to Mosseri, the ability to add only one tag per post helps to focus the conversation on a specific topic and prevent diluted engagement. This creates a more conducive environment for meaningful exchanges. Mosseri is eagerly awaiting the results of this feature’s implementation.
TLDR: Instagram has introduced a new feature that allows users to add tags to their posts, similar to hashtags on Twitter/X. Users can categorize their posts using these tags, making it easier to find conversations on a specific topic. The main distinction is that only one tag can be added per post, promoting focused discussions and preventing diluted engagement. The success of this feature remains to be seen. (Original source: The Verge)
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