Intel unveils Gaudi at a price of 580K baht each, a bargain compared to H100 at half the cost, boasting superior performance.

Intel has unveiled the pricing for their Gaudi 3 AI accelerator chip, introduced in April, with each board costing a hefty $125,000 (approximately 4.6 million baht). This price tag significantly impacts the competition, particularly against market leader NVIDIA’s H100, featuring 80GB of RAM, priced at $30,000 per board. On a chip-to-chip comparison basis, the Gaudi 3 is priced higher, with Intel boasting a 50% performance advantage over the H100.

In response to potential concerns over the steep pricing of the Gaudi 3, Intel has also announced the pricing for the older Gaudi 2 model at a more accessible $65,000 per board. This strategic move places the Gaudi 2 at half the price per chip compared to the H100, standing at $8,125 or approximately a quarter of the H100’s chip price.

While Intel’s price-cutting strategy to rival NVIDIA is not surprising, the focus on pricing alone may not be sufficient. The AI accelerator chip industry has long been entrenched in CUDA technology, increasing the complexity and cost of transitioning hardware ecosystems. Nonetheless, Intel and its partners are striving to establish alternative standards to challenge the status quo, signaling a shifting landscape in the industry away from CUDA dependency.

TLDR: Intel prices Gaudi 2 at $65k and Gaudi 3 at $125k, competing against NVIDIA’s H100. The industry is seeing a shift away from CUDA technology as Intel aims to establish new standards in the AI accelerator chip market.