Cloudflare recently outlined their approach to providing unmetered services for free, with approximately 20% of the world’s websites currently utilizing their platform. This strategy has significantly reduced costs for companies and has allowed for the development of innovative new services.
Traditionally, internet service providers would have to purchase connections through transit providers, incurring usage charges. However, the high number of websites utilizing Cloudflare has led to global ISPs connecting directly to the network through peering arrangements, making Cloudflare’s network one of the most interconnected in the world. The cost of this transit is estimated to account for 80% of the company’s overall product costs, followed by server expenses, data center rentals, and personnel costs in that order.
The extensive network peering capabilities enable Cloudflare to efficiently serve Enterprise customers from locations nearest to the end-users. While customers on free packages may experience some routing changes, they still benefit from good performance.
The broad scope of their free services also enables Cloudflare to anticipate and combat new forms of cyberattacks, enhance overall service security, and swiftly address bugs. Additionally, they can offer customers free trials of new services with agility.
TLDR: Cloudflare’s innovative approach to providing unmetered services for free has significantly reduced costs for companies, facilitated global network peering, and enhanced overall service security and efficiency.
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