Following the news, the United States is preparing to enforce a new rule where canceling a subscription must be as easy as signing up. The Federal Trade Commission (FTC) has finally released the complete “Click-to-Cancel” rule, which will take effect in the next 180 days.
The Click-to-Cancel rule mandates that sellers provide straightforward information to customers before purchase and must have a quick and easy cancellation method equal to the sign-up process.
If signed up online, cancellation must be possible online.
If signed up offline, cancellation must be done via phone or online, with no phone charges and within regular business hours.
Those who violate the FTC rules will face fines at the discretion of the FTC in the future.
Source: FTC
It wasn’t this easy before, folks.
TLDR: The FTC introduces the Click-to-Cancel rule, making subscription cancellations as easy as signing up. Violations will result in fines.
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