Netflix has announced the introduction of new tools in their app, aimed at addressing a longstanding issue faced by many when wanting to share memorable or significant scenes from the series or movies they watch. Moments is a new button that appears on the screen while watching content. By selecting it during a scene that captivates you and you want to share, the Netflix app will save that moment in time. Users can then rewatch that specific scene through the app or start watching the entire show from that point, or share that scene on other social media platforms such as Instagram or Facebook.
The Moments feature is now available globally, starting with the iOS app and will be coming to the Android app in the next few weeks.
In addition, Netflix has launched the It’s So Good campaign to promote this feature.
TLDR: Netflix introduces Moments feature to easily save and share memorable scenes while watching content on the app, alongside the It’s So Good campaign.
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