TikTok has announced the addition of new tools for advertisers. Symphony Creative Studio can now create images and videos using AI, allowing for data blending of detailed product information, stock product images, and avatars to generate advertising formats in various versions. Furthermore, content can be transformed into different languages with voiceovers, supporting over 30 languages.
TikTok has also partnered with Getty Images to provide access to Getty’s stock images and videos for use in videos created on Symphony Creative Studio, catering to creative ideas. All of which have licenses to support commercial use.
Additionally, TikTok has stated that they will introduce more features in the future, such as updating old video clips to be current or tools to create TikTok-style narratives in videos.
TLDR: TikTok introduces new tools for advertisers, collaboration with Getty Images, and upcoming features to enhance video creation capabilities.
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