iQiyi, the prominent streaming platform in China, has announced the launch of iQIYI LAND, an amusement park project in Yangzhou, Jiangsu Province, China. Developed from the platform’s movie and series content, the park aims to provide visitors with a unique experience and enhance the platform’s content value.
Scheduled to open this year, iQIYI LAND will be divided into 7 sections, featuring immersive cinemas, holographic performance halls, live theaters, mixed reality activities, and more.
In recent times, several amusement park projects have been announced in China, such as Legoland in Shanghai set to open mid-year, and the Harry Potter Studio Tour slated for 2027.
Source: TechNode
TLDR: iQiyi is launching iQIYI LAND, an amusement park in China based on its movie and series content to provide visitors with a unique experience and boost the platform’s content value.
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