Ming-Chi Kuo, an eminent supply chain analyst known for providing insider information on Apple’s new products, has revealed the latest on the highly anticipated Vision Pro headset. According to Kuo, the product has now entered mass production, with shipments expected to commence in the first week of January 2024. It is projected that sales will begin either at the end of January or the beginning of February, depending on the delivery schedule.
The timing mentioned by Kuo regarding the start of Vision Pro sales closely aligns with what Mark Gurman of Bloomberg previously disclosed. Gurman stated that Apple aims to have a sufficient supply of headsets in hand by January, indicating a potential launch in February.
Kuo added that Apple estimates Vision Pro sales for 2024 to reach approximately 500,000 units. Currently, Apple has announced plans for an initial release in the United States at the beginning of 2024, with other countries to follow within the same year. The price in the US is set at $3,499, equivalent to around 120,000 baht.
TLDR: The highly anticipated Vision Pro headset by Apple is set to enter mass production, with shipments expected to start in January 2024. Sales are projected to begin in either late January or early February, with Apple estimating 500,000 units sold in 2024. The headset will be priced at $3,499 in the US.
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