Google announces algorithm updates aimed at improving search results by delivering higher quality content to users. This is a continuous effort following a major algorithm update in 2022 that aimed to reduce low-quality content and combat intentional SEO tactics.
Google believes that the new algorithm will decrease the display of low-quality content and increase results from high-quality content websites. Background testing revealed a 40% decrease in low-quality results. Additionally, Google is refining search results by filtering out and cutting down on spammy websites, especially those utilizing 3rd party techniques like content syndication through plugins on educational websites with high domain credibility.
Finally, Google will decrease the ranking of websites with expired domains and misleading content, categorizing them as spam.
TLDR: Google announces algorithm updates to prioritize higher quality content in search results and penalize low-quality and spammy websites.
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