Amazon has recently released a tool to assist sellers in writing product descriptions to be featured on the e-commerce platform. This tool utilizes Generative AI technology to generate compelling product summaries. Part of Amazon Seller Central, sellers can simply paste the URL of their product page and request Amazon’s model to summarize the information into a description that customers will see on Amazon’s page (unable to create original descriptions, only a summary from the website to help sellers save time and effort).
Amazon has mentioned that the underlying technology for this feature comes from a language model within Amazon Bedrock, although the specific model has not been disclosed.
Source – Amazon
TLDR: Amazon introduces a tool powered by Generative AI technology to help sellers create product descriptions efficiently on its platform. The tool, part of Amazon Seller Central, allows sellers to input their product page URL and have Amazon’s model generate a summary for customer viewing on the platform. The source of this feature is linked to a language model in Amazon Bedrock, although details about the specific model remain undisclosed.
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