Snapchat recently held its annual Partner Summit, unveiling a variety of new products and features. Let’s dive into the details.
Starting with the hardware, the AR Spectacles (yes, they are still around) are now in their 5th iteration. With a 46-degree field of view, weighing 226 grams, and featuring a Liquid Crystal on Silicon display, these spectacles operate on the new Snap OS. Interestingly, they are not available for general sale but can be rented by AR Lens developers for $99 per month.
Snapchat also introduced Lens Studio, a tool for creating AR experiences. The goal is to empower everyone to become creators by using AI-powered chatbots that support commands ranging from simple sticker placement to complex 3D AR effects. Lens Studio provides tools to help users specify their desired outcomes.
Lastly, Snapchat unveiled a new design for its app, allowing users to choose from three tabs: Chat for communication with friends, Camera for snapping what’s in front of you, and Personalized Content for curated content and recommendations.
TLDR: Snapchat’s Partner Summit showcased new AR hardware, lens creation tools, and app design improvements.
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