Niels Christiansen, CEO of the LEGO Group, recently spoke with the Financial Times about the company’s plans for developing video games. He believes that the company can deliver experiences to customers in both physical and digital formats, highlighting the current focus on developing video games with their in-house team.
While LEGO has previously collaborated with other game developers on various LEGO-branded games, such as the notable partnership with Epic Games for LEGO Fortnite, which combines survival and crafting elements and features a LEGO-themed mode within Fortnite. Their latest endeavor, LEGO Horizon Adventures, further showcases the LEGO style in gaming.
Source: Video Games Chronicle
TLDR: Niels Christiansen discusses LEGO Group’s plans for developing video games, emphasizing in-house development and recent collaborations with Epic Games for LEGO Fortnite and LEGO Horizon Adventures.
Leave a Comment