It appears that there will be an increasing divide between paying and non-paying users on the social media platform, Instagram. Most recently, Adam Mosseri, CEO of Instagram, revealed through a broadcast on his account that Instagram is currently testing a feature that allows users to choose the content displayed on their feed exclusively from Meta Verified accounts. In order to be a part of this group, users must verify their identity and pay a monthly fee.
Initially, Instagram offered two options for displaying the feed: Following, which shows posts from accounts we follow in chronological order, and Favorites, which shows posts from our selected preferred accounts. However, Mosseri did not disclose the extent to which this testing will affect the user base. Nevertheless, he simply asked those who have access to this feature to provide feedback on whether they like it or not.
TLDR: Instagram is testing a feature that allows users to choose to see posts only from Meta Verified accounts, which require identity verification and a monthly payment. The impact of this testing on the user base remains undisclosed. Users with access to this feature are encouraged to provide feedback on their preferences.