Netflix has announced plans to open Netflix House, a hub for immersive entertainment experiences based on content from the platform. Viewers will get up close and personal with scenes from series like Bridgerton, memorabilia from Stranger Things, play the glass bridge game from Squid Game, and even try out creatively crafted dishes from various Netflix shows. Initially, Netflix House will launch in two locations in 2025 at King of Prussia Mall and Galleria Dallas in the United States, each spanning over 100,000 square feet (approximately 9,200 square meters).
Marian Lee, Netflix’s head of marketing, stated that prior to this announcement, Netflix had tested content-driven activities in various formats in multiple cities. Netflix House aims to provide a more complete experience for visitors.
TLDR: Netflix is opening Netflix House, where viewers can immerse themselves in content from the platform, including scenes from popular series, interactive games, and unique dishes from Netflix shows. Launching in 2025 at two locations in the US.
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