Pinterest reported a 12% increase in revenue in the fourth quarter of 2023 compared to the same quarter in the previous year, reaching $981 million. The company also achieved a net profit of $201 million according to GAAP accounting standards.
Bill Ready, CEO of Pinterest, commented that the past year was a period of rapid product and solution development for the company. Various brands have leveraged the newly developed tools, combined with the unique features of the platform, resulting in a congruent perspective between advertisers and users. This alignment has not only driven significant revenue growth but also increased the user base.
Pinterest’s monthly active users (MAUs) have reached a steady number of 498 million accounts worldwide. This figure includes 97 million accounts from the United States and Canada, 135 million accounts from Europe, and the remaining 266 million accounts from other regions.
TLDR: Pinterest experienced a 12% revenue increase and achieved a net profit of $201 million in the fourth quarter of 2023. The company’s success can be attributed to rapid product and solution development, as well as the alignment between advertisers and users. The platform currently boasts 498 million monthly active users worldwide.
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