Meta has announced guidelines for labeling content on Facebook, Instagram, and Threads, stating that the images posted on these platforms are created using AI to prevent misunderstandings. This labeling system will be implemented in the coming months. As an example, Meta provides a labeled sample post that says “AI Info” (the actual text may change in the future). This label will be attached to AI-generated images from various companies like Google, OpenAI, Microsoft, Adobe, Midjourney, and Shutterstock. These companies have agreed to include metadata and invisible watermarks in AI-generated images (for those interested, the standard metadata used is C2PA and IPTC).
Additionally, Meta emphasizes that the current metadata standard only applies to image media. There is currently no standard for sound and video media, making it challenging to verify sound and video content using AI tools from other companies. As a solution for now, Meta encourages users to manually provide information about their uploads. Furthermore, industry-wide agreements on this matter will be developed in collaboration with other players in the future.
TLDR: Meta has announced guidelines for labeling AI-generated images on its platforms, such as Facebook, Instagram, and Threads. The labels will identify images created with AI technology from companies like Google, Microsoft, and Adobe. Currently, there is no standard for labeling sound and video media. Users are encouraged to provide information about their uploads, and industry-wide agreements will be developed in the future.
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