Samsung has announced that it will discontinue support for Google Assistant on its own smart TVs starting from March 1, 2024. This change is believed to be a result of Google’s policy change, although Samsung did not explicitly state it. It seems that this decision is mainly driven by the low user engagement with 17 specific features of Google Assistant.
The models affected by this discontinuation include all 2022 Smart TV models, all 2021 Smart TV models, 2020 8K and 4K QLED TVs, 2020 Crystal UHD TVs, and 2020 Lifestyle TVs such as Frame, Serif, Terrace, and Sero.
Samsung’s smart TVs have been compatible with Google Assistant since 2020, alongside other voice assistants such as Bixby and Amazon Alexa.
TLDR: Samsung will no longer support Google Assistant on its smart TVs starting from March 1, 2024. This decision is likely due to Google’s policy change, impacting various TV models released from 2020 onwards. Samsung’s TVs have also been compatible with Bixby and Amazon Alexa.
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