Takashi Kiryu, the current President of Square Enix, has outlined the company’s policies and vision for the upcoming year in a New Year’s letter. Kiryu stated that the company intends to incorporate AI and other advanced technologies in both game development and distribution. In the short term, Square Enix aims to enhance the efficiency of game development and marketing. In the long term, the company hopes to utilize these technologies to create new content formats for consumers, believing that AI technology can provide new opportunities for the business.
Furthermore, Kiryu mentioned how ChatGPT has boosted the AI trend rapidly, demonstrating that creative AI applications are not limited to just text. He highlighted the recent introduction of various new services and content that have rapidly expanded AI into various aspects, including images, videos, and music. Kiryu believes that AI has the potential to revolutionize the game creation process, including programming.
Previously, Naoki Hamaguchi, the co-director of Final Fantasy VII Remake, discussed in an interview with Edge magazine about the game’s utilization of AI in animating facial expressions and lip-syncing. He explained that AI determines how each character should express themselves emotionally during conversations by analyzing the emotions conveyed through every line of dialogue in the game.
TLDR: Square Enix’s President, Takashi Kiryu, reveals in a New Year’s letter that the company plans to integrate AI and advanced technologies into game development and distribution. The short-term goal is to improve development efficiency and marketing, while the long-term vision includes using these technologies to create innovative content for consumers. Kiryu also highlights the rapid expansion of AI applications beyond text and believes AI has the potential to revolutionize game creation. Additionally, Naoki Hamaguchi, co-director of Final Fantasy VII Remake, discusses the use of AI in animating character expressions and lip-syncing.
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