Apple has officially launched its new product, Apple Vision Pro, in the United States. The CEO of Apple, Tim Cook, personally joined the opening day sales event at the Fifth Avenue Apple Store to welcome the first customers who came to purchase or experience Vision Pro.
In an email to Apple employees, Tim Cook expressed his belief that this is just the beginning of Spatial Computing, which has immense potential in various industries, from entertainment to innovative app development. He also compared this exciting launch to significant milestones in Apple’s history, such as the 40th anniversary of the Mac, the revolutionary iPod, the game-changing iPhone, the creative iPad, and the life-enhancing Apple Watch. Now, with Apple Vision Pro, the company continues to push boundaries and introduce new technologies that reflect the Apple ethos we know and love.
During an interview on the Good Morning America show, Tim Cook addressed concerns about the high price of the device, starting at $3,499. He emphasized the value of the cutting-edge technology available today, along with the over 5,000 patents supporting Vision Pro. Apple believes that the pricing is reasonable considering the capabilities and benefits it provides.
In summary, Apple has taken another leap forward in innovation and has ushered in the era of spatial computing with the launch of Apple Vision Pro. The company’s commitment to pushing boundaries and delivering groundbreaking technologies remains unwavering.
TLDR: Apple has launched its latest product, Apple Vision Pro, in the US. CEO Tim Cook joined the opening day at the Fifth Avenue Apple Store. This marks the beginning of Spatial Computing, with potential applications in various industries. Tim Cook compared this launch to significant milestones in Apple’s history and addressed the high price of the device. The company believes the pricing is justified given the advanced technology and patents supporting Vision Pro. Apple continues to push boundaries and redefine innovation.
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