Threads has announced a new feature called “Today’s Topics,” which displays trending threads on both the Search page and the For You feed. This feature is initially available to English-speaking users in the United States, with plans to expand to other countries and languages.
Adam Mosseri, the head of Instagram and Threads, provided further details on how Today’s Topics selects and displays thread headers. The process begins with an AI system filtering out relevant topics. Then, a content moderation team double-checks the headers to prevent duplication. Mosseri also mentioned that political topics can become trending as well.
Previously, Threads and Instagram announced guidelines to not display politically related posts from non-followed accounts. However, Today’s Topics is a separate entity from these guidelines.
TLDR: Threads introduces Today’s Topics, a new feature displaying trending thread headers. Adam Mosseri explains that an AI system and content moderation team are involved in the process to prevent duplicate headers. Political topics can also trend. This feature is not affected by the previous guidelines on political posts.
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