There has been speculation that Apple might unveil new iPads and Macs in the early part of this year. Typically, Apple’s product launch events for the Spring season are scheduled for March-April. However, the latest information suggests that Apple may not hold a traditional launch event for this product lineup, but instead opt for a product update announcement.
This intel comes from Mark Gurman of Bloomberg, who predicts updates for new iPad Pro, new iPad Air with a larger 12.9-inch display, new Apple Pencil, and new Magic Keyboard. Additionally, a new MacBook Air with M3 chip could be on the horizon. These updates may not be accompanied by a physical launch event, but Apple is expected to announce the products to the media in the coming weeks along with promotional videos.
It’s not uncommon for Apple to skip product launch events in the early part of the year, as seen in previous years like 2014, 2017, 2020, and 2023. It is speculated that Apple’s next possible event for introducing new products would be WWDC 2024, where Apple might showcase its Generative AI capabilities.
TLDR: Apple may not hold a traditional product launch event for its new iPads and Macs in the early part of this year, instead opting for product update announcements. Mark Gurman from Bloomberg predicts updates for various Apple products without a physical event, with a possible showcase of Generative AI at WWDC 2024.
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