Doug Bowser, President of Nintendo of America, sat down for an interview with The Washington Post regarding the pricing of Mario Kart World at $80. Bowser mentioned that Nintendo will apply a variable pricing strategy, taking into account factors such as development costs, game length, and replay value for each game individually. This means that not every game will be priced the same as Mario Kart World at $80.
Source: Washington Post via GameBeat
TLDR: Nintendo of America’s President discusses variable pricing strategy for games, considering development costs and gameplay factors individually.
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