True Corporation has addressed the issue regarding the absence of Cell Broadcast Service (CBS) in an article. They explain that CBS consists of two sides:
CBC (Cell Broadcast Center) – the mobile service provider side, such as True and Dtac
CBE (Cell Broadcast Entity) – the government agency side responsible for issuing alerts (e.g., Department of Disaster Prevention and Mitigation)
The CBC side has successfully installed and tested the system, while the CBE side of the Department of Disaster Prevention and Mitigation is still in the process of setting up the system.
True also highlights the limitations of notifying through SMS, such as delays in sending, the need for phone number databases, and the lack of special notification sounds if the phone is on silent mode. However, True is willing to cooperate with the government and the Department of Disaster Prevention and Mitigation to send emergency SMS alerts as requested.
TLDR: True Corporation addresses the delay in implementing Cell Broadcast Service (CBS) in Thailand due to the need for both mobile network providers and government agencies to work together. The system offers advantages over traditional SMS alerts, but challenges remain in its implementation.
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