Diablo IV is a highly successful game from Blizzard, raking in over $666 million in revenue in the first 5 days of sales. The game’s business model combines paid packages and revenue from in-game microtransactions.
Recently, information was uncovered on Harrison Froeschke’s LinkedIn profile, Diablo IV’s Product Manager, stating that he is responsible for selling cosmetic items in the game, generating over $150 million in “total revenue.” The game’s overall revenue has surpassed $1 billion.
Following this news, Froeschke made his profile private, but it was too late as screenshots containing this information had already been captured.
Source: Game Pressure via Eurogamer
Examples of skins and cosmetic items in Diablo IV.
TLDR: Diablo IV is a lucrative game with a successful business model combining paid packages and in-game microtransactions. Harrison Froeschke’s LinkedIn profile revealed he is responsible for selling cosmetic items, contributing to the game’s impressive revenue.
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