advertising Archives

Emerging Revenue Stream: Amazon Prime Video to Increase Advertising Presence by 2025

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2 months ago
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Amazon Prime Video has introduced an ad-supported streaming package starting in early 2024, although it is not yet available in Thailand. This mirrors other streaming services that have moved towards...

European Union Accuses Meta of Preliminary Misconduct over Pay for Privacy Model in Europe.

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5 months ago
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The European Commission, also known as EC, issued a statement addressing Meta in the initial phase regarding the service format in the European region of “pay or accept terms” for...

Enhancing User Targeting Precision: PayPal Launches Advertising Business Using Transactional Data

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6 months ago
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PayPal has announced the launch of PayPal Ads, utilizing customer transaction data to deliver more precise and efficient advertising. Heading the PayPal Ads business unit is Mark Grether, former head...

Revitalizing its Sales and Advertising Division, TikTok’s Exemption of Approximately 60 Personnel.

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10 months ago
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TikTok, the latest technology company, has recently announced a significant layoff. The company spokesperson stated that approximately 60 employees in the marketing and advertising departments of various offices in the...

Global Increase: Netflix Captivates 23 Million New Subscribers with Ad-Supported Packages

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11 months ago
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During a seminar at the CES 2024 event, Amy Reinhard, the advertising executive of Netflix, divulged some intriguing information. She highlighted the success of their cost-efficient subscription package, which includes...

Evaluation of Fidelity Fund’s X/Twitter Investment Value, Now 28.5% Remaining, After 1 Year

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11 months ago
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There have been recent reports disclosing information from Fidelity, a fund management company and one of the investors in X Holdings, the parent company of the social media platform X...

Revitalizing Team Sales Structure: Unleashing the Power of Advanced Machine Learning through Google’s Upcoming Overhaul

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11 months ago
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Alphabet, the parent company of Google, recently held a sales conference where they discussed the restructuring of their advertising division. With approximately 30,000 employees, Sean Downey, the head of the...

Analysis of IBM’s Decision to Withdraw Advertisements from X Platform Following Proximity of Company Advertisements to Eulogy Content

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1 year ago
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IBM has announced its decision to withdraw its advertising on X after the company’s advertisements were placed near content supporting Nazism on the platform. IBM stated that it has suspended...

Impose a Prohibition: YouTube Initiates a Ban on Users Employing Ad Blocker, Enabling Ad Blocking Has Global Ramifications

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1 year ago
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YouTube has announced a widespread ban on the use of ad blockers, with a pop-up notification displaying the message “Ad blockers violate YouTube’s Terms of Service.” Alongside this warning, users...

Google agrees to pay an additional $93 million in damages to the state of California for the data collection lawsuit regarding user coordinates.

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1 year ago
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Google has agreed to pay $93 million to the state of California to settle a case involving the unauthorized collection of user location data, even when users had chosen to...