Apple has announced its upcoming product launch event, with the event tagline Wonderlust, scheduled for the night of September 12, 2023. The event will be held at the Apple Park headquarters and media representatives are invited to attend. However, it is expected that the presentation will be pre-recorded, similar to previous events.
The invitation card features the Apple logo, accompanied by colors that suggest the new iPhone’s aluminum body.
The main product expected to be unveiled at this event is the iPhone 15 series, following the annual tradition of releasing new iPhones in September. According to previous rumors, the iPhone 15 will come with a USB-C port, replace the traditional power switch with an Action button, and feature a 10x Periscope zoom camera for the iPhone 15 Pro Max (which might be named Ultra).
It is also anticipated that the Apple Watch will make its debut at this event, with the introduction of two models: the Apple Watch Series 9 and the Apple Watch Ultra 2.