Google continues to push Apple to support RCS messaging in their apps. Their latest move is the release of a promotional video called iPager. The video cleverly imitates an iPhone as a pager from the past, highlighting the limitations of SMS messaging, which is outdated and insecure. Group chats are also difficult to navigate. The campaign ends with the hashtag #GetTheMessage and a link to the campaign page.
This is not the first time Google has launched a campaign with a similar theme. They have previously purchased billboards in Los Angeles. However, Tim Cook has been interviewed and confirmed that he is not interested in supporting RCS.
TLDR: Google is urging Apple to support RCS messaging by releasing a promotional video called iPager, which highlights the limitations of SMS messaging. Despite previous campaigns, Tim Cook has confirmed that Apple is not interested in RCS support.