Mark Zuckerberg, the CEO of Meta, has announced the expansion of the Broadcast feature, which is currently available on Instagram, to Facebook and Messenger. This feature will gradually be rolled out to everyone in the coming weeks.
Broadcast is a feature that allows page followers to receive the latest content instantly. Pages can use this feature to engage with their community in another way. Messaging will be one-way, but followers can respond using emoji reactions or answer polls.
Page admins can enable the Broadcast feature immediately, but if they do not have access to it yet, they can submit a waitlist request.
TLDR: Mark Zuckerberg, CEO of Meta, has announced the expansion of the Broadcast feature from Instagram to Facebook and Messenger. This feature allows page followers to receive instant content and engage with the community. Page admins can enable it now or join the waitlist.